Industry Insights
Preventing suicide before the fire starts
September 2026
Across Europe, we have seen devastating wildfires destroy homes, habitats and communities. They offer us a powerful analogy for how we think about suicide prevention. When a fire is raging, everything must be done to put it out. Firefighters, emergency services and communities mobilise to save lives. But even when the fire is eventually extinguished, enormous damage may already have been done, and recovery can take years. That is why fire services don’t only fight fires. They also invest in prevention: identifying risks, educating people, installing smoke alarms, creating fire breaks and trying to stop…

