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Continuing to Grow our Delivery Team with Four New Appointments

We are pleased to announce the appointment of Senior Evaluation Lead, Liz Murphy, Insights Executives, Olivia Smith and Jamie Bains, and AI and Automation Analyst, James Walsh.

These appointments reflect our continued growth and investment in exceptional talent across research, evaluation and operational teams. Together, Liz, Jamie, Olivia and James bring expertise spanning public policy, evaluation, social research, consumer insight, culture and heritage, AI, automation and operational delivery, further strengthening our ability to deliver robust, meaningful evidence that helps organisations improve services, shape policy and create positive social impact.

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Liz Murphy

Liz Murphy joined the evaluation team as Senior Evaluation Lead, bringing 18 years’ experience designing and delivering strategic research and evaluation across the UK and Europe.

Throughout her career, Liz has developed and led complex evaluations that inform public policy, organisational strategy and service improvement across government, cultural and third-sector organisations. She has extensive experience developing evaluation frameworks, socio-demographic insight and performance measures that enable organisations to make evidence-based decisions with confidence.

Liz is particularly recognised for her ability to translate complex qualitative and quantitative evidence into clear, actionable insight for senior stakeholders, including policymakers, boards and delivery partners. Her expertise will further strengthen M·E·L Research’s evaluation offer, supporting clients to understand impact, improve services and shape future strategy.

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Olivia Smith

Olivia Smith joined M·E·L Research in May 2026, bringing research experience across the arts and culture, tourism, heritage, health and retail sectors.

Her interest in social research developed during an internship with a specialist research agency, where she contributed to projects for organisations including Beamish Museum and the NHS, seeing first-hand how research can influence decision-making and improve outcomes for communities.

Prior to joining M·E·L Research, Olivia worked as a Research Executive at a market research agency, supporting projects from design through to analysis and reporting. Her experience spans questionnaire design, data processing, customer experience research, consumer behaviour and market opportunity studies.

Olivia is particularly passionate about ensuring underrepresented communities are heard through research and about widening access to arts and culture.

Jamie Bains joined M·E·L Research in June 2026, bringing over three years’ experience delivering mixed-methods research across policy, cultural and heritage sectors.

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Jamie Bains

His passion for values-driven research began during his undergraduate studies in Sociology and Politics, where he developed a strong interest in social justice, inequality and the experiences of underrepresented communities. He later completed a master’s degree in Decolonial Thought and Social Theory at the University of Leeds, specialising in British social histories and the representation of marginalised communities.

Jamie’s research career includes qualitative research with the Department for Work and Pensions, quantitative audience insight at Channel 4, and freelance research and evaluation projects for organisations including Leeds Heritage Theatres, Howard Assembly Rooms and Breaking Barriers Rochdale.

Across all of his work, Jamie is passionate about producing high-quality research that amplifies underrepresented voices while building lasting relationships with clients and participants.

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In this role, James is driving the adoption of AI and automation across the business, helping to improve productivity, streamline processes and enhance operational efficiency. His work supports M·E·L Research’s ongoing commitment to combining innovative technology with human expertise to deliver high-quality, actionable research for our clients.

James Walsh initially joined M·E·L Research as a Fieldwork Supervisor back in 2025, bringing experience in recruitment, account management and marketing.

Following his successful leadership of fieldwork delivery for a major community engagement project, where he managed both recruitment and fieldwork operations while providing account management support, James transitioned into the newly created role of AI and Automation Analyst.

Commenting on the appointments, Steve Handley, Director – Delivery Team, said:

“We’re delighted to welcome Liz, Jamie, Olivia and James to M·E·L Research. Each brings valuable expertise and a shared commitment to delivering high-quality research and evaluation that creates meaningful impact. These appointments strengthen Evaluation, Insights, and Central Services teams, enabling us to continue supporting clients with rigorous evidence, innovative thinking and outstanding service.”

As M·E·L Research continues to grow, investing in talented people remains central to our success. These appointments reinforce our commitment to delivering high-quality research and evaluation that helps organisations make better decisions and create positive change for the people and communities they serve.

Whether you’re looking to understand your audience, evaluate impact, develop evidence-based strategy or inform future policy, our experienced team is here to help.

Get in touch with the M·E·L Research team today via our ‘Get in touch’ form below to discuss your research or evaluation needs. Alternatively, you can email us at info@melresearch.co.uk.

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