Our philosophy is to work collaboratively and in partnership with our clients to deliver clear insights and solutions that are transformational. Fundamentally, it’s our passionate and dedicated people and their consultancy skills that make a difference.
We believe in empowering our people to make a positive difference, using their passion, curiosity and skills in listening, to better understand people and society.
Putting People First: We work as one team to make a difference to people’s lives. We care and show empathy. We treat everybody with respect, honesty and dignity.
Customer Focused: We always go the extra mile to ensure our insight makes a difference and can deliver positive outcomes.
Curious and Passionate: We are inquisitive thinkers, committed to giving a voice to audiences who need it even when this is challenging.
Professional integrity We always do the right thing and proudly uphold the standards of our profession.
Our approach to social value
We believe that all businesses have a duty to be socially responsible, to re-invest in society, be active contributors to the local community, and to minimise their environmental impacts. We push for social value – in why we work, how we work and who we work with. In practice this means:
Only work with clients who demonstrably try to support social value.
We specialise in complex questions and difficult topics, with audiences that are seen by many as too hard to engage, or too easy to ignore – and we challenge our clients to do the same.
We are a Real Living Wage Employer
We donate 5% of profit to charities, above and beyond our project-level social value commitments and charitable donations.
We push our team to deliver insight in the most ethical and engaging way possible.
We support members of our team in their own social endeavours and to live our values. All staff receive two days per annum of paid leave to support a cause of their choosing
We undertake pro-bono research, and deliver the Research with a Purpose omnibus twice a year.
We have in-house mental health first aiders, and the team can access a bespoke healthcare package for both physical and mental health support
To support our delivery of social value, a corporate social responsibility delivery team of 12 staff drawn from all levels of the organisation is in place. This ensures that delivery in this area is led by the passions and interests of our team members.
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As part of our commitment to creating positive social impact through research, we continue to invest in initiatives such as Heard. Heard creates opportunities for people from different backgrounds and communities to contribute their experiences to research, helping ensure a wider range of voices can inform decisions that affect society.
Our quality is never an accident, it is always the result of intelligent effort.
Market research can be fraught with issues surrounding transparency, data security and the quality of analysis applied to research. That’s why we’re fully accredited to ISO 9001, 20252 and 27001 as well as cyber essentials plus certified.
Last week, I had the opportunity to speak at Collections Inside & Out, a symposium hosted at National Trust Chirk Castle & Garden, bringing together people working across gardens, horticulture, heritage, collections and interpretation.
I was, perhaps, a slight interloper among so many people with deep horticultural expertise but every presentation was incredibly interesting and I learned a lot – and broadly managed to follow the general flow of what was being said (still not 100% au fait with taxa…
We’re pleased to share that our Commercial Director, Elliot Simmonds, will be speaking at the Collections Inside & Out symposium at National Trust Chirk Castle & Garden on 24 September 2026. Bringing together professionals working across heritage collections, gardens and landscapes, the symposium will explore the relationship between indoor and outdoor heritage and the opportunities created by thinking about them as part of a connected visitor experience.
Elliot’s session, “Integrating Indoor…
Across Europe, we have seen devastating wildfires destroy homes, habitats and communities. They offer us a powerful analogy for how we think about suicide prevention.
When a fire is raging, everything must be done to put it out. Firefighters, emergency services and communities mobilise to save lives. But even when the fire is eventually extinguished, enormous damage may already have been done, and recovery can take years. That is why fire services don’t only fight fires. They also invest in prevention: identifying risks, educating people, installing smoke alarms, creating fire breaks and trying to stop…
M·E·L Research joined the British Dyslexia Association (BDA) at the House of Lords this week for the launch of a new report exploring the experiences of dyslexic young people who are not in employment, education or training (NEET).
Tamsin Maries, Senior Research Manager, and Elliot Simmonds, Commercial Manager, represented M·E·L Research at the event…
My son Jools was 14 years old when he died suddenly in April 2022. There was no note. There was no offline evidence that explained why he died. No one had seen or been aware of any adverse mental health issues, and at his original inquest the coroner could not be sure that Jools was in a suicidal mood. More than four years later, I am still trying to understand what happened to my son. Yet one enormous part of Jools’ life was not properly explored following his death: his digital world. Like almost every teenager, Jools had a life on his phone. Social…
M·E·L Research has been named the winner of the Award for Outstanding Contribution to Social Value & Ethical Research 2026 at the UK Enterprise Awards.
The award recognises the values that shape both the work we choose to undertake and the way we deliver it. From building trauma-informed practices into our research to improving inclusion and reinvesting in the communities around us, social responsibility is part of how we operate every day.
New UK-wide research from M·E·L Research’s SPARK report shows improving mental health indicators alongside continuing exposure to suicide, widespread lifetime suicidal thoughts and significant gaps in practical knowledge.
Suicide prevention depends on understanding not only how many people are affected, but also how confident the public feel about recognising risk, starting difficult conversations and finding appropriate support. The Spring 2026 SPARK report from M·E·L Research brings these issues together, providing a detailed picture of attitudes…
M·E·L Research is pleased to be supporting the Diocese of Manchester with an independent consultation to help inform its future leadership. The research will provide opportunities for people connected with diocesan life, as well as members of the wider community, to share their perspectives on the local context, priorities for the years ahead and the qualities that will be important in future leadership.
Women’s sport is entering an important new phase, and we have been privileged to work with clients such as Kick It Out, WSL Football, Sport Wales and the Commonwealth Games, and witness and the experiences, impacts and drivers of this growth. Audiences are growing, competitions are evolving and sports organisations are exploring new ways to improve the matchday experience, deepen fan relationships and develop more sustainable commercial models. With that momentum comes significant opportunity, but it also raises important questions. As…