Social Research ¦ Market Research ¦ Behavioural Insight ¦ Evaluation ¦ SROI
Fair Housing Futures (FHF) was funded by the Nationwide Foundation’s Transforming the Private Rented Sector programme. It is a place-based collaborative programme to test and learn from interventions which improve the experience of ‘vulnerable’ people accommodated in Greater Manchester’s PRS. It has been led by a Partnership Board with representatives of all key stakeholders (landlords, tenants, agents, landlord associations, VCSE services, Local Authority and GMCA), and managed by Shelter. It commissioned research to identify the issues, and subsequently funded five test and learn projects across Greater Manchester. It will use the findings from the mapping research and these projects to influence policy and practice locally, in Greater Manchester and nationally.
Fair Housing Futures has sought to explore ground-breaking solutions to the issues and barriers that vulnerable people face when private renting. FHF’s ambition is for the private rented sector in Greater Manchester to provide more decent, genuinely affordable homes for people in need.
The evaluation aimed to:
The evaluation was also framed by how effective the projects were in:
In order to explore the views of perspectives of stakeholders and tenants we adapted a qualitative approach. Particular attention was given to hear the voices of tenants and we tried to establish co-production panels and peer researchers as set out in the original plans. Each project established a key contact and identified staff members who could act as gatekeepers to help identify the sample. We engaged with the following:
Total Staff: 15
Total Tenants: 17 for the evaluation + 20 in analysis workshop
Total Landlords: 2
Total Stakeholder: 3
We held both face to face and remote individual and group interviews for all projects. We arranged staff shadowing days at three of the projects, which also included visiting tenants in their communities (Wigan and Justlife) and attending a tenant’s fair (ACORN). We also designed a short online survey for landlords and tenants to help capture initial thoughts.
In October 2022 we conducted a workshop to bring tenants across Greater Manchester together with representatives from Shelter’s Renters Voice Network. The two-hour workshop discussed the initial research findings. By using co-production techniques, the workshop was able to enabled tenants to engage in the findings and allowed them to rank and priorities what they agreed with and any further recommendations. Tenants were able to share their individual experiences as well as work in groups to find group consensus on key topics.
Initial research findings were presented to the Fair housing Futures Board meeting in September 2022. The final report was signed off by the Board in January 2023 and publicly launched in March 2023 (attended by GM Mayer Andy Burnham MP). The report provides evidence to support Fair Housing Futures ‘Plan for Better Renting across Greater Manchester’ strategy.