Social Research ¦ Market Research ¦ Behavioural Insight ¦ Evaluation ¦ SROI
At M·E·L Research, we specialise in large scale national polling to help policymakers and organisation leaders make informed decisions. Our accurate, reliable, and unbiased insights help to explore public attitudes on a range of social issues.
Our team provides:
Our public attitude polling delivery track record includes multiple examples of where we have delivered nationally representative polls, in some cases working collaboratively with clients over long periods.
M·E·L Research worked in partnership with Hopkins Van Mil (HVM), to explore public attitudes to assisted dying in England on behalf of the Nuffield Council on Bioethics. Our role was to design, deliver and interpret two nationally representative surveys (2000 interviews in each) either side of a citizens’ jury. Our findings were published in full in and are available here.
In our work with the Legal Services Consumer Panel we have delivered a large-scale annual tracking survey (3500 interviews with a nationally representative sample of those using legal services) looking at how legal service users choose and use legal services, supported by qualitative research among specific groups – e.g. with ethnic minority groups and with digitally excluded service users.
In other projects, we have delivered nationally representative samples to support academia in their research activities. For example, on behalf of Public Health Wales/University of Bangor we delivered 2000 interviews among residents of Wales via a mix of online and telephone interviews to explore the link between housing warmth and health concerns in the context of the cost of living crisis.
Capturing public opinion via online panels requires rigorous quality checking processes. M·E·L Research have developed suite of checks to allow the identification of surveys that do not meet our strict quality standards. We understand that our work on social issues must withstand the highest levels of scrutiny.
Our polling outputs can range from data tables and raw data through to comprehensive analysis and reporting. The reporting solutions we provide to decision makers are highly visual with a clear narrative. We don’t just describe the findings we interpret them. Our analysis and reporting of residents’ surveys includes use of:
Contact us today to discuss your specific needs and learn more about our tailored public attitudes polling solutions.
M·E·L Research also run a 6 monthly omnibus survey to explore public attitudes on emerging social issues. If you are interested in securing space on this please contact please contact us directly.
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The M·E·L Qualitative Access Panel members take part in a variety of qualitative research, including one-to-one interviews, focus groups, and online workshops. Each project explores real-world social issues that matter, covering topics such as health, education, local government, and equality, diversity and inclusion (EDI), plus much more.
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We have considerable expertise in engaging with residents in order to provide local authorities with an understanding of local priorities, neighbourhood issues and the quality of local service delivery. We are passionate about giving residents a clear voice in shaping services and improving neighbourhoods.
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At M·E·L Research we believe that brand strength is built in different ways, but fundamentally being authentic to your brand identity throughout all contact points is essential.
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In order to maximise the impact of campaign investment M.E.L Research can test early creative ideas, through to final copies of creative. We can offer feedback on all types of creative including TV, posters, press, online, social media and radio. This can be done using various methodologies depending on the type of feedback needed, and the type of creative.
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Our dedicated team is poised to offer unparalleled support across various research requirements, adhering strictly to the highest ethical standards, ensuring every project we undertake is trauma-informed and fully integrates Equality, Diversity, and Inclusion (EDI) principles, and utilising our own in-house team for the full range of fieldwork and analysis approaches.
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We specialise in large scale national polling to help policymakers and organisation leaders make informed decisions. Our accurate, reliable, and unbiased insights help to explore public attitudes on a range of social issues.
Services
We have over 35 years’ experience in running quantitative research studies for a range of public services clients; from residents consultations to health and well-being studies to Survey of Tenants And Residents (STAR) projects amongst others.
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Evaluation is a key part of our business name and we apply rigorous, but practical evaluation techniques to help clients assess the impact and outcome of their project or programme; to determine what works and what doesn’t, why it works and how it can work more effectively.
